Customer Convenience is Key to E-Commerce (Interview)
Product Code: PB031 Time: 6 Minute(s)

Summary:

Organizations that deliver products with the greatest convenience are those that will prosper in the New Economy. Watch as Daniel Spulber, Professor at Kellogg Graduate School of Management, Northwestern University, advises how an organization can create customer convenience by building electronic bridges.

Outline:

  • Interview with Daniel Spulber

Applicability:

Non-Managers, Front Line Managers, Mid-Level Managers, Exec Level

Author(s):

Daniel Spulber

Technical Requirements:

Any Pentium-class PC with 64MB Ram. Windows 95, 98, NT, ME, 2000, or XP. 90MB disk space required for the Mobile Learner. Internet Explorer 5.0 or higher required. 56K minimum connection speed. Windows Media Player. JavaScript must be enabled. Java permissions. Microsoft VM or Sun Java VM 1.4. Netscape and AOL browsers not supported.

Copyright Information:


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