New Rules of Online Advertising (Interview)
Product Code: PB131 Time: 5 Minute(s)

Summary:

A smart banner ad can bring thousands of eager customers to your site. Watch as Jim Sterne, internationally known Internet marketing consultant, author and lecturer, describes the new rules to help promote your product most effectively on the World Wide Web.

Outline:

  • Interview with Jim Sterne

Applicability:

Non-Managers, Front Line Managers, Mid Level Managers, Exec Level

Author(s):

Jim Sterne

Technical Requirements:

Any Pentium-class PC with 64MB Ram. Windows 95, 98, NT, ME, 2000, or XP. 90MB disk space required for the Mobile Learner. Internet Explorer 5.0 or higher required. 56K minimum connection speed. Windows Media Player. JavaScript must be enabled. Java permissions. Microsoft VM or Sun Java VM 1.4. Netscape and AOL browsers not supported.

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